Michelle Ferrari

Michelle Ferrari 

She is the CEO of Great Culture to Innovate®️ in Mexico, a global firm promoting and developing innovative cultures and Partner of Great Place to Work which she led as CEO for two decades. She works across many multinationals and Fortune 500 companies such as Manpower, UBER, Baxter Pharmaceutical, Edenred,Newell Rubbermaid, USANA, KPMG. She is credited with building the pioneering unique certification program which is now benchmarked by corporates all over Mexico making it the only golden standard for measuring workplace culture. Michelle chairs several boards of AmCham, Young President Organization (YPO) as a member of this community and the Global Leadership Council of Great Place to Work. 

Her work has impacted hundreds of companies with multi thousand employees reaching more than 1 million people touched with this methodology, which has turned the way leaders think of human capital and Human Resources, and the impact it has in their business and social responsibility and employer branding. Her efforts have also included many important media partners and strategic alliances to distribute content, especially for the Women Economic Forum (WEF) Iberoamerica editions, generating more than 3 million media impressions, streaming on the most visited platforms, and several universities with a reach of 110,000 persons per day. 

With an irrepressible entrepreneurial spirit, she has founded a couple of successful ventures since a very young age, always realizing the importance of being independent and devoting her life to her true passions. Michelle understands the urgency to achieve improvement in many areas regarding gender parity and continues to strongly support that by constantly raising consciousness on these issues. A proud mother of 3 boys and a most supportive husband, avid traveller, risk taker, and inexhaustible fighter for her dreams involving always a sense of giving back and living her life as an ode of ‘love in action’ and ‘balance in action’.